Critics That Influence The Market
Being the single most influential critic in the world of wine, the scores and re-scores of American-born Robert Parker Jr are eagerly awaited by collectors and investors around the globe. His nose and palate are insured for $1,000,000, the reason behind his nickname, ‘The million-dollar nose’.
Parker shook up the world of wine in 1978 when he launched the first free issue of his bi-monthly newsletter, The Wine Advocate. This was the first independent consumer guide to buying wine and had a huge effect on the American wine-buying public. Today it has more than 50,000 subscribers and though Parker remains an owner, he announced in 2012 he would be stepping down as editor-in-chief.
Robert Parkers rating system employs a 50-100-point quality scale. It is his belief that the various 20-point rating systems used prior did not provide enough flexibility and would often result in compressed and inflated wine ratings.
In 2008, Lisa moved to Singapore and began writing a column for Robert Parker's website, eRobertParker.com. Later that year she achieved her Master of Wine (MW) qualification and the Madame Bollinger Medal for excellence in wine tasting. In 2013, she became the Editor-in-Chief for Robert Parker Wine Advocate and RobertParker.com. She is also the publication's critic for the wines of Bordeaux, Napa Valley and Sonoma County. In 2015, Lisa's first book, Taste Like a Wine Critic: A Guide to Understanding Wine Quality, was published. That year she also relocated to Napa, California, to set up the new USA office for Robert Parker Wine Advocate.
Continuing to write for the Wine Advocate, Suckling launched his own website in 2010 where he reviews his beloved Bordeaux wines according to the ‘Wine Spectator 100-point scale’, very similar to Parker’s own.
Suckling has brought a new modern style of wine reviewing to the fore, with a heavy influence on blogs and video tastings and interviews on his website. A number of other critics have been influenced by his visual style and have followed suit.
By 2000, he had founded Burghound.com, the first wine site to focus exclusively on a single region – Burgundy – and updated with tasting notes, features and wine profiles on a quarterly basis. Robert Parker had ceased to cover Burgundy for the Wine Advocate in 1996, and Meadows’ site was well received and grew quickly in popularity. He is now the most influential Burgundy critic, with his scores (on a 100-point-scale) widely quoted.